
the undeniable power of MSMEs in India
India's vibrant MSME sector, boasting over 6.3 Crore enterprises, is a cornerstone of our nation's economic strength.
These businesses are not just engines of growth, contributing roughly 30% of GDP, but also vital job creators, employing a staggering 11 Crore individuals.
The surge in Udyam registrations, surpassing 4.5 Crore by June 2024 reflects the immense potential of the MSME landscape. However, bridging the digital divide remains critical.
In 2022, we launched the #ReadyForNext program designed to bridge the digital divide by empowering MSMEs to evaluate their digital readiness and seamlessly
adopt the right technologies. Since its inception, the initiative has partnered with over 1.6 Lakh MSMEs on their digital transformation journey.
The assessment focuses on three key pillars: Digital customers, Digital workspace, and Digital business.
We at Vi Business, are excited to present to you, the ‘Vi Business #ReadyForNext MSME Growth Insights Study (Volume 2.0) 2024’.
This comprehensive study delves into how businesses across 16 sectors are leveraging technology.
It equips MSMEs with valuable insights on key focus areas and essential digital tools to ensure they remain competitive and innovative in the ever-evolving digital landscape.

Arvind Nevatia
Chief Enterprise Business Officer,
Vodafone Idea Limited